Marketing/Customer Acquisition

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Business Tool (click the link to download):  Marketing Tools - 5Cs

Tool Description:  The 5Cs Marketing Tool will help you understand your product as it relates to the active markets and your target customer base. 

Business Tool (click the link to download):  Marketing Tools - 4Ps

Tool Description:  The 4Ps Marketing Tool steps you through the four "P"s of marketing:  Product, Placement, Promotion and Price.   This tool will be useful in helping you determine the best strategy for marketing your product, understand the lifetime value of a customer (how quickly they will turnover) and it will guide you through the process for pricing your product to attract the target segment.


Angela Jones